Often for small to medium businesses marketing is something that just sort of…happens, when you find the time. Do you post frequently on Facebook and then go for weeks at a time without so much as a whisper. Or perhaps you’ve tried PPC, but you just don’t feel you get real value back from it? Taking the time to really understand your marketing goals and devising a marketing strategy around them can mean that your marketing efforts and money don’t go to waste. But that takes time. Time you don’t have.
Lucky for you I can help. So, if you can find the time for a coffee (or, let’s face it, Zoom), we can chat about what you want your business to achieve and how your marketing strategy can help you achieve that. Once I understand your goals, I can work with you to devise a realistic and achievable strategy that is right for you, your business, and your budget.
Research & Analysis
Understanding the market and how your business fits in is key to finding the right strategy. But taking a step back and looking at your own business objectively can be hard. This is where I come in. I will analyse your business and your competitors and then make recommendations to help move your business forward.
This is part of a full consultancy package. However, if you already have a marketing strategy but feel it’s not working as well as it could, this can be offered as a stand-alone service to review alongside your strategy and make recommendations on how it could be improved.
Strategy & Planning
You know where you want your business to be, now let’s work out how to get there. A realistic marketing strategy will help you to achieve your business goals. Working with you to understand what is achievable I will device a marketing strategy to follow that will get you noticed online. This can be worked around any budget.
Once the strategy is agreed I can continue to support you in implementing it or hand over to you to take forward.
Monitoring & Analysis
Your marketing strategy should continually be reviewed and adapted. I can help you get set up with all the tools you need to monitor and analyse your company performance, according to the key goals you want to meet. Then I can leave you to it or support you on an ongoing basis.
Let’s chat about how we can achieve your business goals together.