Digital Marketing
For most businesses, your marketing plan will involve at least some elements of digital marketing. But the online marketplace is not the easiest to navigate, especially for small businesses. Maybe you don’t have the time to dedicate to it or maybe you just don’t know where to start. Either way, I can help. Together we can get our big boots on and start getting your business noticed online.
I have a range of services to support your digital marketing. Pick and choose which you need help with, or we can discuss a whole package for your business.
Social Media Management
For a fixed monthly fee, I can manage all your social media activity. If you are yet to join the world of social media, then I can help you decide the platforms that are right for your business and support you to build your presence online.
If you are already using social media but think it could be working better for you, then let’s take a look and see where we can get it running more effectively for you. Or maybe you are already doing great on social but are so busy you just can’t keep up with it yourself anymore. No worries, we can discuss what you need to do and I’ll take care of it for you.
Through effective content creation and selective, targeted advertising I can help you grow your social media presence. From the usual suspects of Facebook, Instagram, Twitter, and LinkedIn to newbies like Tik Tok, together we’ll find the right audience for your business online.
Paid Advertising
In an ideal world, I can help you to grow your presence online to minimise your advertising spend. But that can take time and, used effectively, paid ads are a great way to build your social media presence or drive traffic to your website, services, or products. The great thing about social media and Google Ads is that they can be tailored around any budget that works for you. Let me support you in managing your paid online advertising to allow you time to focus on other things.
Email Marketing
Keeping the right level of communication with your customers can make such a difference to your business. I can help you to devise an email marketing plan to keep you at the forefront of your customers’ minds. From building templates and writing the copy to a full email marketing plan, including setting up email automation and customer journeys, I can support with as much or as little as you need.
Website Management
Is your website not getting the search rankings you feel it deserves? Is it working okay but you feel it could be better? Or is it languishing on page ten of Google’s search results? With over 10 years’ experience in website management, I can help you to improve your website through content management and planning, SEO, and analysis.
Content Management & Planning
Content management and planning feeds into many of my other digital services but can also take a holistic look at your content as a whole. This might include website content, blog content, emails, social media, editorials, and advertorials.
Getting your content right can feel time-consuming, but with an effective strategy in place, it can save you time plugging away at your SEO and save you money on paid advertising.
Monitoring & Analysis
Monitoring and Analysis can be provided as an add-on to any of the above services. If we are going to spend time working on your digital presence, you’ll want to see the results. I can help you get set up with all the tools you need to monitor and analyse your company performance online, according to the key goals you want to meet. Then I can leave you to it or support you on an ongoing basis with monitoring and analysing your data. Because who doesn’t love a bit of data! No? Just me?!
Shouting about your business and how great you are doesn’t always come naturally. So, let me be your wingman and I’ll do it for you.
Sound the alarm, fire up the Bat-Signal or just get in touch and let’s have a chat!